Which format will suit you best? 

It's the same method, but it's delivered in different formats - in-person seminars, online seminars and books. What is the difference between them, and what will work best for you? That depends on a variety of factors including your location, your learning style and your budget.

In-person seminar

The most effective way to learn Allen Carr's Easyway to Stop Smoking is unquestionably the live seminar. If you live within a reasonable distance of a seminar center, we strongly recommend that you attend. There are a couple of reasons for this.

  • Allen originally conceived the method in the in-person form. We have been offering this seminar since 1983. It is now available in 150 cities in over 50 countries.
  • Seminars are run by highly-trained and accredited Allen Carr facilitators, themselves former smokers who quit using the Easyway program
  • We offer all seminar attendees a full money-back guarantee
  • Post-seminar support is provided free of charge

Online Seminar

The most convenient way to quit smoking with Allen Carr's Easyway is to register for our online video-on-demand service. Signing up gives you unlimited access to the webcast for one month, during which you may watch it where you want, when you want, as many times as you want. Since being launched in 2008, the online seminar has become our most popular product.


Allen Carr's Easyway to Stop Smoking book was first published in 1985. Since then it has sold over 15 million copies and has topped bestseller lists in ten countries including the UK, France, Holland, Germany, Russia, Italy and Norway. This book has probably created more happy non-smokers than any other single quit smoking product, and for a cost of less than $20, represents the best value product we offer.